Sales & Marketing Digest

A phone call or a pre-arranged face-to-face meeting between a salesperson and his/her prospect, lead or customer with the.......

Soaring job losses, falling stock prices, and rising foreclosures of companies – all signal towards economic meltdown. A sense.......

SME or small and medium-sized enterprises are those businesses that have a small number of employees, assets, and revenues........

As we reach the last year of the second decade of this century, we realize that we have reached.......

Stepping up from being a sales representative to a sales manager is different from any other kind of promotion........

Did you know that the sales professionals are some of the most demanded people in the market? In addition,.......

Cold calls are unscheduled calls made by sales representatives to a person or business in order to sell a.......

If you’re a salesperson, you are probably aware of the dread that gatekeepers can cause. While they are often.......

Did you know 79% of the marketing qualified leads or MQL are never converted and that nurtured leads make.......

Did you know, New Zealand is on number one and Australia on number eighteen in the World Bank report.......

  Conversations have and will always be the backbone of getting things done, even in a digitally-driven era like.......

In most parts of the world, etiquette and culture might shape or influence the way businesses are done. However,.......

Cold calling is one of the most crucial and well-tried methods of marketing. For outbound sales teams, it is.......

The seventh-largest country of the world, India, is also the fifth largest economy of the world by nominal GDP........

Being a large continent with 53 countries, doing business in Africa is lucrative as well as challenging. While the.......

Cold email is intrusive and often the first step to reaching out to your prospects. As they say, the.......

To gain high profits in today’s global market, you do not need to have the best or cheapest products........

Expanding your business to a foreign land may come with its own set of challenges. With Europe being notorious.......

Are you thinking to take your business to the world’s largest economy, the United States; but are unsure of.......

Selling is a skill. If it is mixed with a pinch of intelligence and region-wise customization, the seller becomes.......

The global industry is witnessing an exponential increase across sectors with a direct rise in opportunities. The contemporary industry.......

Organizations that keep up with the latest sales trends are likely to get better results. After all, you can’t.......

You already know how big social media is. We know, sometimes it gets a bad reputation, especially in the.......

Time and tide wait for none, especially when it comes to the advancement in the field of science and.......

“SaaS products are difficult to sell” This is probably not the first time you have heard this when it.......

There are no two ways about the fact that Apple is nothing short of a cult! And it is.......

Are you making some drastic mistakes in your sales process without even realising it? Deny all you want, but.......

Congratulations on your new business venture! BTW, do you have a plan on how you are going to acquire.......