Renewable Energy Sector – Challenges & Opportunities

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India’s Sustainable Energy Future Exploring the Challenges & Opportunities in India’s Market for Alternative and Renewable Power Ranked as the seventh-largest country in the world by area, India has a rich variety of terrains and weather patterns across its length and breadth. This presents the nation with unique opportunities to harness multiple sources of renewable […]

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2021 Planning Will Require a New Level of Focus – A B2B Marketing Perspective

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Industries which have proper digital marketing techniques in place are more likely to witness improved growth rate and increased ROI, in the wake of the COVID-19 pandemic.  A number of industries have already turned to highly effective online marketing methods for sales optimization. However, many others are skeptical still, to explore the right strategy mix. […]

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Reasons Why The Solar Industry Needs Social Media: 2021 Guide

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Social Media for Renewable Energy / Solar Industry Issues like complicated buying process, customer inertia, and lack of confidence, come in the way of the growth of solar energy. Solar power is the cleanest form of renewable energy resource available. To reduce carbon footprints and arrest depletion of fossil fuels, developed and emerging economies alike […]

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Why Content Marketing is Important for Renewable Energy

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Over the years, there has been a significant shift across businesses, from conventional marketing methods to relatively newer content marketing strategies. The alternate or renewable energy sector, too, has not been an exception in this regard. Now, why is content marketing the ultimate mantra? How can it help increase sectoral revenue? These are a few […]

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