February 27, 2025
E-mail marketing continues to remain one of the integral elements of the marketing mix. Retaining an existing customer is cost-effective when compared to obtaining...
January 15, 2025
In B2B marketing and sales, email will continue to be one of the most effective tools for lead generation. The estimated ROI from email...
December 12, 2024
Email marketing remains one of the most cost-effective digital marketing strategies, offering an average return of $36 for every $1 spent. Crazy, right? But...