Women At Work 2022: A Global Outlook For all the Working Women

Women at Work
  • by WSI Editorial
  • May 27, 2022
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Deloitte issued the first Women @ Work report in 2021, based on a study of 5,000 women in ten countries. The goal is to grasp how women’s working experiences affect their participation and career growth. Amid the COVID-19 outbreak, the study provided a unique look into working women’s lives. According to responses worldwide, women’s “every […]

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8 Best Women in Marketing You Must Follow in 2022-2023

Women marketers

Women are unstoppable in marketing. Women are increasingly choosing to speak up and be acknowledged. They write books, perform on stages, adopt high-level leadership posts, and launch their businesses. The business world is fast-changing, bringing new problems and possibilities, and many business owners aren’t waiting to see how the cards fall. Instead, they’re shaping history […]

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9 Reasons Why Digital Marketing is The Most Rewarding Career Opportunity for Women

Digital Marketing

Digital Marketing and Powerful Women are the buzzwords of the present. It is among the most highly successful careers in digital marketing specifically. Independent digital marketers are becoming incredibly valuable as more businesses move online. Many people have benefitted from digital marketing. The digital marketing industry is a next-generation area churning out creative energies. 76% […]

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Top B2B Sales Strategies in 2022 to Improve Your Sales Game

Sales Strategies

B2B sales are not what they used to be. Times are changing, customer expectations are changing and hence the way reps sell, also needs to change. A solution presented in a pleasant way to professionals used to conventional methods is not sales anymore. A strong social media presence, with the right knowledge, data and solution […]

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Top 10 Marketing Trends You Need to Adopt in 2022

Markeitng Trands

2022 is here already. By the time that sunk in, we were 2 months late already. There are big changes happening in the marketing world, and the most talked about is Google’s withdrawal of their cookie tracking policy. Privacy concerns are very genuine and important, and to honour these, your tracking device also takes a […]

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World Of Digital Marketing: Powerful Statistics And Facts For 2022

Digital Marketing

Introduction With the rapid increase in the accessibility of the internet, consumers are spending more time online for various purposes. People prefer buying products and services online rather than visiting shops physically. They also tend to do some research on the product or service before placing orders. This trend has enabled businesses to use digital […]

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The 9 Digital Marketing Techniques To Generate More Leads For Your Business

Digital Marketing

Introduction Digital Marketing is increasingly acquiring a very important space in the marketing strategy of marketers. With people spending more and more of their awake time in virtual space, digital marketing has huge potential to create demand for businesses. Spreading awareness about brands helps in reaching new audiences and this is achieved via demand generation […]

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15 Top Sales Tips from Powerful Women Leaders

tips_and_tricks
  • by WSI Editorial
  • Jan 28, 2022
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With talks of increasing diversity and empowering women in the male-dominated sales field, we always get stuck at preaching how women are an asset to the sales profession. But why does its impact not manifest in reality? Maybe because we don’t provide enough examples or evidence. Maybe we fall short in proving with confidence how […]

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Marketing Guide: How To Fail At Social Media Marketing

Social Media

Social media marketing has shown to be a highly effective strategy for expanding a business. Maintaining a strong focus on your target consumer, for example, and regularly monitoring the metrics supplied by your analytics tool might be advantageous. However, before that, some trial and error are required. For businesses of all sizes, social media marketing […]

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How to Use Netflix Secrets to Create Binge-worthy Effective Sales Pitches

Netflix Secrets

When marketers experience the incredible engagement that a video can provide, they realize they need a good video content marketing plan. You’ll need to create video content that your audience wants to watch if you want your plan to be as effective as it claims to be and surpass its ROI objectives. Well, 87 percent […]

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