Top B2B Sales Strategies in 2022 to Improve Your Sales Game

Sales Strategies

B2B sales are not what they used to be. Times are changing, customer expectations are changing and hence the way reps sell, also needs to change. A solution presented in a pleasant way to professionals used to conventional methods is not sales anymore. A strong social media presence, with the right knowledge, data and solution […]

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Top 10 Marketing Trends You Need to Adopt in 2022

Markeitng Trands

2022 is here already. By the time that sunk in, we were 2 months late already. There are big changes happening in the marketing world, and the most talked about is Google’s withdrawal of their cookie tracking policy. Privacy concerns are very genuine and important, and to honour these, your tracking device also takes a […]

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World Of Digital Marketing: Powerful Statistics And Facts For 2022

Digital Marketing

Introduction With the rapid increase in the accessibility of the internet, consumers are spending more time online for various purposes. People prefer buying products and services online rather than visiting shops physically. They also tend to do some research on the product or service before placing orders. This trend has enabled businesses to use digital […]

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Marketing Guide: How To Fail At Social Media Marketing

Social Media

Social media marketing has shown to be a highly effective strategy for expanding a business. Maintaining a strong focus on your target consumer, for example, and regularly monitoring the metrics supplied by your analytics tool might be advantageous. However, before that, some trial and error are required. For businesses of all sizes, social media marketing […]

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How to Use Netflix Secrets to Create Binge-worthy Effective Sales Pitches

Netflix Secrets

When marketers experience the incredible engagement that a video can provide, they realize they need a good video content marketing plan. You’ll need to create video content that your audience wants to watch if you want your plan to be as effective as it claims to be and surpass its ROI objectives. Well, 87 percent […]

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10 Ways to Increase Your Facebook Page Engagement

facebook

A downward engagement spiral on Facebook is a common yet worrisome phenomenon for all marketers. But it still happens when the platform changes its algorithms and neutralizes the impact of some marketing strategies – share and react baiting, obviously. The point is, how can you make a recovery? Well, change your strategy. Rethink about why […]

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10 Marketing Strategies to Sell to Gen Y

gen y

Why is it so important to consider Gen Y while building your marketing strategies? Well, the fact that they constitute 25% of the whole population should be enough. You cannot afford to ignore such a massive market. Additionally, they have a high purchasing power since most of them are employed and working. So, they build […]

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How to Optimize Your Website for SEO

optimize-seo

SEO isn’t rocket science, let’s face it. Sure, understanding the finer points takes time and work, but you don’t need to spend years studying the basics to effectively optimize your site, primarily if you use the appropriate tool. If you don’t know how to use the finest Seo strategies, your site will go unnoticed, and […]

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B2B and Instagram? Here’s what you need to know

Instagram

Social media marketing is one of the fastest-growing channels of digital marketing and the potential it has is unimaginable. Businesses that harness their social media accounts boast of filled pipelines and read-to-convert leads.   Out of all the platforms, Instagram is the show-stealer. There are hundreds of high-profile B2B brands that are using Instagram to boost […]

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