Digital Marketing Trends to look out for in 2022 and beyond

Digital_Marketing_trends

The digital marketing landscape changes every year, with some years displaying more significant trends than others. According to UN trade and development specialists, businesses in COVID-19 pandemic times are compelled to seek digital ways to maintain operations, resulting in a $26.7 trillion increase in global e-commerce. As a result of this shift, digital marketing has […]

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10 Effective Marketing Strategies for Financial Firms

dm financial services

Digital marketing entails both risks and opportunities for financial firms. Whether they shine through, depends on how well they strengthen existing bonds, develop customer trust, and nurture future leads. The financial services firms, like many other industries, have been extremely sluggish in modernizing their marketing trends, fearing reputation risk, and also apprehensive of the value […]

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Sales Prospecting in 2021: What should you expect

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Who thought the well thought effective sales prospecting strategies will get uprooted at the beginning of 2020? It was a hard year. It changed all corners of life and touched almost every part of businesses including sales, marketing, and prospecting. 2021 is going to bring more changes. With consumer behavior shifting at a rapid rate, […]

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2021 Planning Will Require a New Level of Focus – A B2B Marketing Perspective

2021 planning

Industries which have proper digital marketing techniques in place are more likely to witness improved growth rate and increased ROI, in the wake of the COVID-19 pandemic.  A number of industries have already turned to highly effective online marketing methods for sales optimization. However, many others are skeptical still, to explore the right strategy mix. […]

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