What Every CEO Needs to Know about Digital Marketing

CEO Marketing

We seem eager to jump into solutions, new approaches, strategies, and channels, but we don’t seem to have the overarching strategic thinking required to optimize success. The good news is today, we have a choice, and we can choose differently. It’s time to rethink your marketing approach during a phase of expansion. According to The […]

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7 Skills You Need to Master as a B2B Business Developer

BD

A business developer? Isn’t their role similar to what a marketing or sales rep does? Well, no. Marketing and sales are not similar, and neither is business development any similar to them. For the record, business development is a step before sales, where BDMs build relationships, bring in accounts, manage, market, and propose with a […]

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How to Host a Memorable Virtual retreat?

virtual-retreat

You must be familiar with physical retreats that your company plans at regular intervals. Oh yes, you’ve been at home for the last so many months. Remember when remote team members and your own team used to fly to a commonplace and have a nice week of activities and engaging debates? Well, now that you’re […]

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7 Things to do When Business is Slow

slow business

You have not reached the revenue estimate for the quarter, profits are in the fall, the trends in the market are not helping and it suddenly seems like you have no one to cater to. Don’t worry, it’s just one of the ebb-and-flow phases of business! What do to NOW? If you feel that at […]

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7 Strategies for Solid Growth of Business Development

business dev

B2B Business Development Strategy – An integral approach to grow your business (2020) The following blog explores the nitty-gritty of B2B business development, what it encompasses, how different it is from sales & marketing, and various business development strategies for your company’s growth and success. Let’s begin… When it comes to B2B organizational growth, it acts as […]

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4 Ways to Master Remote Sales During the Coronavirus Lockdown

People discussing

Coronavirus is arguably the greatest challenge facing the world right now. It has affected the global economy and businesses are rapidly taking a hit. So, it’s a matter of grave concern for both brands and employees. Running a business would have been tricky if we weren’t living in the internet era. Fortunately, working from home […]

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