Blog Series: #1 The Impact of COVID on Women

The Ripple Effect of COVID on Women Perhaps, it may seem like a no-brainer. But we don’t feel that the women have been heard enough throughout this pandemic. Just like those with temporary visas we’ve forgotten, the women have not been talked about.  THEIR STATE TODAY:  For a matter of fact, COVID-19 has not affected […]

Read More

5 Ways to Help a Salesperson Bounce Back After Missed Targets

missed target

If you are a salesperson or a sales manager, I am sure you are aware of the anxiety that sets in due to missing targets. And, of course, the discouragement and dullness that follows. You start feeling helpless and defeated and doubt your own capabilities. But, here’s the truth about sales: Sometimes, you can do […]

Read More

How to Handle Sales Objections and Win A Deal?

sales objection features

You topped in your sales training! You have a great pitch for sale! And you use all the salesman strategies! But still, handling objections in sales is becoming difficult and disheartening. So, if you are not sure how to handle sales objections and win a deal – then this article is for you!  SALE is […]

Read More

How to Manage a Sales Team Remotely

manage-remote-team

The gradual shift to remote sales team just got an instant boost with the rapid spread of the coronavirus, as most businesses are shifting their activities to the digital medium. Earlier, 52.8% of sales professionals in the US engaged in face-to-face sales, which is now gradually decreasing especially since COVID. Now that this pandemic has […]

Read More

Importance of B2B Intent Marketing in the New Normal

intent marketing

B2B marketing has been relying on data and numbers since time immemorial. But with technology taking over, data is now being referred to as gold for businesses. Primarily for its accuracy which has only become possible because of recent technology enablers like Artificial Intelligence, Machine Learning, Automated Platforms, and Intent Data Providers. Intent marketing, however, […]

Read More

10 Best Lead Generation Tactics To Boost Sales in 2021

lead-generation-tactics

Want to know the biggest challenge in B2B marketing for 2021?  In one word, it’s leads. A lead is where it all begins for B2B businesses. Without leads, there are no clients, no revenue, no raison d’être. Nothing.  Without B2B leads, you’re sunk. So, the most obvious question for any marketer is this:  How do […]

Read More

The Big Revolution in B2B Marketing – Internet of Things (IoT)

marketing IoT

According to Marketo, by 2020, 51% of the world’s top global marketers expect IoT will revolutionize the marketing landscape. So What Actually is IoT and How it Works? The Internet of Things or IoT promises to bring the connectivity of the internet into every facet of our lives, from our homes to our workplaces, and […]

Read More

Crisis Management in Sales – How to Act Before, During and After a Crisis

crisis management

Crisis Management is tough, especially when you are leading a sales team. Apart from the dwindling sales and broken deals, you also get to see the disappointed faces of your team members. There are so many changes and shifts, that you are left confused. But here’s a thing, if you have an effective crisis ṣmanagement […]

Read More

B2B Sales after COVID-19 : What changes and what doesn’t?

b2b sales

Although the entire implications of the pandemic are far away from certain, it is already clear that its economic consequences are dire… How B2B Sales changed during the pandemic? For B2B sales leaders foreseeing how to react, taking care of their prospects or clients must be a top priority.  They need to adjust how their […]

Read More